JOB SEEKER
Director Global Brand Management
Montville, New JerseyDate Posted: January 11, 2012
Type: Direct Hire
Category: Marketing
Job ID: 5615
Candidates Must Have:
Postgraduate qualification, PhD, MBA, or other graduate degree.
5 -10 years Oncology-related commercial experience
Launch experience and/or experience of managing brand lifecycle
In this role you will be responsible for leadership of brand indications in order to achieve value targets for portfolio and commercialization, preparednessof brands therein. You will act as the Global voice for all countries for the assigned launch brand indications, including membership of the GLT, development of core claims and target profile. In addition, this role develops customer oriented pre-marketing platforms that maximize the value of brands and effectively support country pre-marketing efforts. You will generate commercial and market validated assumptions to provide clear asset valuation and driving rapid development decisions.
Responsibilities:
Ensures effective development and implementation of market and commercial strategies for launch brand indications, including delivery and execution of high quality commercialization plans.
Leads consolidation and interpretation of market understanding of the brand therapeutic landscape along the value chain providing analytical and strategic leadership to ensure effective "joined up" commercial recommendations within the context of the broader portfolio strategy.
Overall responsibility for coordinating country input into GLT relating to assigned launch brand indication, ensuring insight driven Global Brand Plan for assigned indication and ensuring country operational marketing activities support global brand strategies.
Ensures effective monitoring of Launch Readiness for the assigned launch brand indication,across key countries represented on GLT and also for the Regional Marketing Organizations.
Partners with GLT Head to develop business strategy for the brand, including responsibility for global positioning and marketing of assigned launch brand indications.
Works with GLT Head to provide commercial direction to Research and Development via input into the HPR process.
Responsibility for promoting commercial rigour in delivering prioritization strategies for the brand and ensuring up-to-date commercial evaluations of assigned brand indications.
Qualifications:
Postgraduate qualification, PhD, MBA, or other graduate degree is preferred. Experience with colorectal cancer is preferred.
5+ years Operational Sales / Marketing experience
5 -10 years Oncology-related commercial experience
2 - 3 years International Strategic Brand Management
At least 3 years of the above listed experience at a managerial level
Launch experience and/or experience of managing brand lifecycle
Please enter your email address below and the system will check for an existing user profile.
Email:
